Showing posts with label JR Ridinger. Show all posts
Showing posts with label JR Ridinger. Show all posts

Wednesday, May 1, 2013

La La’s Star Power Helps Motives Shine at IBS

 From JR Ridinger, Pres. of Market America-parent company of Motives...
La La’s Star Power Helps Motives Shine at IBS

The International Beauty Show in New York is one of the industry’s premiere events, marking a huge opportunity for cosmetics brands to make a name for themselves. With La La Anthony turning heads at the Motives booth, it’s no wonder that Motives Cosmetics was the talk of this year’s IBS!

Building brand recognition is a critical component of establishing long term success, and with La La representing Motives at IBS, we couldn’t have a better ambassador for our brand! The Motives booth even had a visit from La La’s husband – NBA All-Star Carmelo Anthony! Talk about Star Power!

Star power means media attention, and tremendous exposure for our brands and business. As you can see in these amazing photos, La La and the Motives booth were swarmed by beauty professionals eager to learn more about the incredible Motives Cosmetics line, and Motives for La La!

Congratulations to La La, Christian Vazquez, Kevin Buckman, and the incredible Motives team for an amazing showing at IBS. You guys rocked the house and helped establish Motives as the hottest brand in the country! This year’s International Beauty Show was a huge success for Motives, and can be a great event to use to stimulate conversations and spark interest in our brands and business.

Sharing the following links is a great way to leverage La La’s incredible star power to help build awareness for Motives and your UnFranchise Business. It’s amazing what can happen when star power meets people power! So tell me, how will you leverage this incredible event to help build your business?

Keep growing!
-JR Ridinger